How to Make a Maximum Impact at Trade Show Events

Most companies we deal with don’t think of this topic in advance, or at least not far enough in advance to not waste loads of hard to come by cash dbcompressor.com If you have not yet engaged in any form of direct marketing to consumers, whether it be via the web, periodicals, trade journals, or television, now would be a great time to begin, especially as it will hone your best marketing messages to a tee before you spend $10K, $25K, or $50K ramping up for a big trade show. If you are a decent copywr…

Which Colors To Use in Trade Show Graphic Displays

I’m going to give you my opinion, as it is gained by observation of signs and graphics for over 20 years. Disclaimer: There is no scientific allcountyhealthcare.com evidence backing up my conclusions unless coincidentally agreeing with me. First and foremost, the message is and will always be the medium. People are generally still fairly literate who are attending the trade show you’re exhibiting your goods or services at, so they’re scanning as they walk, and while color is important, what they read is what will …